The 2012 awards were presented Wednesday, March 14 at the Donald E. Stephens Convention Center. Please select this link (Adobe PDF format) to read a press release summarizing the conference and awards.
Best in Show
- Rockford Area Convention & Visitors Bureau: GoRockford.com, Screw City Beer Festival and Hideaway in Rockford
Best Leisure Collateral
- Alton Regional Convention & Visitors Bureau, “Road Trip” Seasonal Guides
Best Sales Collateral
- Naperville Convention & Visitors Bureau, Banquet Guide
Best Electronic Marketing
- Woodfield Chicago Northwest Convention Bureau, Sales Video
Best Social Media Marketing
- KeyLime Cove Indoor Waterpark Resort
Best Media/Public Relations Initiative
- The Greater North Michigan Avenue Association, The Magnificent Mile Lights Festival presented by BMO Harris Bank
Best Cooperative Partnership
- TIE – Illinois Lincoln Highway Coalition, Illinois Lincoln Highway Interpretive Mural Series
- TIE – John Hancock Observatory, Skating in the Skyu
Best Branding Initiative
- Streator Tourism, Streator Downtown Farmers Market Brand
Best Website
- Division A: Rockford Area Convention and Visitors Bureau, GoRockford.com
- Division B: Aurora Area Convention and Visitors Bureau, enjoyaurora.com
Best Visitors Publication
- Division A: Alton Regional Convention and Visitors Bureau, All Around Alton Visitors Guide 2012
- Division B: Chicago North Suburbs Convention and Visitors Bureau, Getaway Guide
Best Event or Festival
- Division A: Rockford Area Convention & Visitors Bureau, Screw City Beer Festival
- Division B: The Greater North Michigan Avenue Association, In-Fashion: The Magnificent Mile Shopping Festival Presented by Mastercard
Best Tourism Marketing Campaign
- Division A: Rockford Area Convention & Visitors Bureau, Hideaway In Rockford
- Division B: TIE – Kankakee County Convention & Visitors Bureau, Kankakee County Cultural Heritage Campaign
- Division B: TIE – Quincy Area Convention & Visitors Bureau, Drive the Tour Summer Campaign